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Hello Big Future :-)
I'm Thomson Dawson, business transformation strategy advisor, modern elder, shaman, and creative guide to fearless founders/leaders taking their business to the next level. I have always embraced the positive philosophy that competitive advantage in business is based in the creation realm rather than competitive one. In other words, “thinking in a certain way” to create new value rather than compete for the value created by others.
It’s about who you want to be in the mind of a customer that strengthens competitive advantage by owning an “idea of value” customers love, can’t live without, and can’t get from anybody else. It's a high bar.
I help business leaders write the code for the spiritual software that drives their competitive advantage – what their business stands for, to whom it matters, and how image, behavior, and reputation shapes future growth.
The impact of my expertise on your business results are not measured in real time. You can’t count the harvest as you plant the seed.
My strategic advisory and creative expertise spans four decades leading 100s of engagements in business transformation, brand strategy, corporate and marketing communications, and visual design initiatives –with specialized knowledge and expertise in transformation issues and challenges faced by startup and early stage companies.
Read The White Hot Center Manifesto
A manifesto for the new breed of 21st century entrepreneurs.
My new book is a passionate manifesto intended to elevate the strategic and creative thinking of startup and early-stage entrepreneurs inspiring them to “think in a certain way” so they can 10X their impact, influence, and income. In our 21st-century marketplace of more clutter and noise, every entrepreneur can benefit from developing a manifesto to boldly declare what their business stands for, why it matters to high-value customers and clients and becomes their one and only choice.
READER REVIEWS HERE
“My business partner and I worked with Thomson on what would become a critical strategic move for our business. Thomson helped guide us to set the foundation for not only the development of our new name, but also the next decade for our business. Thomson was thoughtful, collaborative, and was clearly committed to our success. His expertise and creativity helped guide two very different shareholders toward a result that we simply could not be more happier with."
Pete Houlihan CEO, Brightformat, Inc.
WHAT CLIENTS SAY ABOUT WORKING WITH ME.
WORKING TOGETHER: ARE WE A GOOD FIT?
If you're facing a brand growth challenge, let’s get acquainted and discuss ideas in a conversation.
SUBSCRIBE TO MY INFLUENCE BLOG IN THE FORM BELOW
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